For more than 30 years, Australian nursery brand Tasman Eco has been designing and creating products for generations of Aussie parents. Now we enter into the next generation of Tasman Eco as Seena.

A new name, but the same family focus and mission to deliver the best design-led, and functional nursery furniture in Australia.

Seena represents the heart of Tasman Eco: Family. The new name, Seena, is a shorter, more familiar way of saying our family surname (Cenatiempo). It has been a nickname used throughout our family for generations, and is a nod to our family’s deep roots in the baby industry.

“This is an exciting new chapter for the brand, and even more special because it’s a true family effort,” - Steve Cenatiempo, who’s been in the industry since the early 90s said.

While our name has evolved, our mission remains the same: to be the trusted leader for generations of Australian families.

Products With Purpose

Seena will continue Tasman Eco’s mission to focus on delivering products that not only look beautiful, but make the lives of growing families that much easier. Each product designed by Seena has been carefully considered, ensuring that they not only look fantastic in a nursery but also meet the ever-changing, daily needs of Australian parents.

This design-led approach has been brought to life through collaborations with forward-thinking, leading Australian designers.

Two of our most award-winning products include:

The Willow Collection: Created in partnership with Skeehan Studio, is crafted from solid pine timber and hand-finished for a soft, tactile feel. Every detail is intentional, from gentle curves to smooth edges, designed to create a nurturing environment for both parent and child.

The Wilow Cot was awarded a 2023 Good Design Award in the Product Design, Furniture Category.

The Archie Cot: Is the world’s first cot made from 100% recycled plastic, developed with sustainable manufacturing company Deft and made right here in Sydney. This cot represents a major step forward in sustainable design for the nursery industry.

“The Archie Cot is a true example of sustainability at its core, while still keeping quality high and meeting safety standards” - Sam Davies of Defy.

Looking Ahead

Seena will keep expanding into new products and categories, including nappy caddies and cots. With an impressive pipeline of innovative products in development, each one blending design excellence, functionality, and a deep understanding of family life.

For Seena, the future is about honouring the past while continuing to evolve and learn through our products. Staying true to the values that have guided the family business for decades, Seena will continue to assist the next generation of Australian families.

We are beyond excited for many more Australians to start their parenting journeys with Seena. The future is beyond bright.